lingua language

 

 

CRANSWICK ON PORSCHE: A MODERN INTERPRETATION ON THE PORSCHE STORY

Manufacturer: Veloce Publishing
€48.00
excluding shipping

A personal study of the designs and people behind the Porsche marque during its golden air-cooled era. This book shows how the company projected its glamorous image, and provides factual evidence that proves Porsche's pre-eminence in the sports car field.

Porsche's success was based on excellent engineering. The firm's design consultancy has brought automotive innovation. Such excellence has been centered upon Weissach, the go to place for companies needing a high tech helping hand. Commercial achievement is based on image too. Here, Porsche has carefully chosen its models, and the way they have been sold and promoted. The result, is a unique position in public perception and media coverage.

Even during the golden air-cooled era, Porsche wasn't afraid to experiment. The Square Porsche and front-engined coupés, all courted controversy. However, Zuffenhausen believed a Porsche was a Porsche, and soon others did too. The company's tremendous influence in design and engineering has even inspired artistic creation. Like the cars, these artworks represent an inseparable combination of style and substance.

Products specifications
Publishing Date 2020
Text English
Binding Hardbound
Pages 242
Photos 305 COL e B/N
Size cm. 21x25
ISBN 9781787114838
Author Cranswick Marc
Customers who bought this item also bought

ISORIVOLTA: THE MEN, THE MACHINES

New and updated edition of an extraordinary monographic work. The author retraces the history of Isorivolta, describing in detail the cars and the other vehicles produced, including the groundbreaking Isetta "Bubble Car" and the Iso Grifo, as well as the Lele and the fabulous Fidia. Learn why a company that was virtually unknown in the GT field became the builder of cars that were called "a dream come true" and "the best that money can buy." Hear the men who made these fabulous machines talk about the design, birth and testing of all of Iso’s models. But this book is much more than an in-depth examination of a single company. It also shows how the cars and the men who created and built them were influenced by the competition and the era’s political, social and economic climates. The new edition follows Piero Rivolta’s career to the present day, illustrating his continuous pursuit of excellence in car design, boats and architecture. Lavishly illustrated with rare and unique pictures.
€90.00

PORSCHE # 917 043: THE DOUBLE LIFE OF A RACER

€48.00

FIAT THIRTY YEARS OF PROGRESS VOL.2 1950-1979

Following the 1st volume: FIAT THE FIRST FIFTY YEARS VOL.1 1899-1949
€45.00

Vieni a trovarci in fiera, risparmia sulle spese di spedizione!