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The story of Enrico Piaggio, the ingenious industrialist who in the immediate post-war period believed in the design of a means of transport suitable ...
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The story of Enrico Piaggio, the ingenious industrialist who in the immediate post-war period believed in the design of a means of transport suitable for everyone to drive. Thus was born the Vespa, the best-selling and best-known scooter in the world, a symbol of Italian creative dynamism in its most successful expression. Since then the history of the Piaggio company has changed its course but today, after more than seventy years from that historical intuition, the brand remains tied in the collective imagination of each of us to a carefree lifestyle and still capable of looking with hope for the future.


Products specifications
Publishing Date 2019
Text Italian
Binding Softbound
Pages 188
Photos 20 COL e B/N
Size cm. 15x21
ISBN 9788832009446
Author Perri Basilio
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